Have you ever wondered why the ads on the internet seem to match your interests? Or why they advertise the gear you were just looking for yesterday? For my assignment, I would like to share a video by called Network by Michael Rigley. This video explains how the data is stored and profiles created about each internet user/IP address. It discusses how that data is used to create a unique and personal web experience.
Though the content is not strictly related to technology and education, I think the content of this video is an excellent place to start a discussion of "digital footprints" with our students. It is important for students to understand that everything we do on the web is tracked and monitored - every email we write or read, every facebook and blog post, every video we watch or image we look at. Simply, we are NOT anonymous users; we must be aware of what we do on the web, and conscientious of the digital footprint we create.
Network from Michael Rigley on Vimeo.
Tech Note: This video is available on Vimeo, which is a video sharing site much like YouTube. Users create accounts, share videos, get imbed codes, etc. One major benefit of Vimeo is many times it is left unblocked even when YouTube is blocked. Teachers can use it to have students create and share videos even if YouTube is blocked in their district.
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